Support KCRW's public radio podcasts. Join online at KCRW.com or call 800-600-5279. Each week, industry veteran Celia Hirschman considers the changes and trends happening in the music business. An independent consultant for the music business, she founded the marketing consulting company Downtown Marketing and also runs the UK-based record label One Little Indian in North America. She has worked with artists such as Bjork, The Twilight Singers, Lloyd Cole, Bela Fleck and The Flecktones, Bryan Adams, Martina McBride and many more. Celia taught music marketing at UCLA and served on the boards of both East and West Coast chapters of NARAS.